Wine Immersion For Beginners (Eve Bushman) on The Wine Down

Episode 9

Episode Synopsis

Today we’ve invited Eve Bushman of www.evewine101.com to explore the world of wine events. Sonja, Brandon and Eve delve into what it takes to become involved in wine culture in your local community. They talk in depth about the range of different types of events that are held weekly all over the country, taking a special interest in the greater Los Angeles area.

Guest Bio

Eve Bushman writes articles about wine and wine events in a local magazine and for her website www.evewine101.com. She has been writing locally in Santa Clarita Valley for just over 14 years. About 5 years ago she chose to write exclusively on wine education for beginners. However, despite all her experience, Eve still considers herself a wine 101er.

Eve also continue to write a wine 101 column in print and online for http://www.scvelitemagazine.com/ and online for http://westranchbeacon.com.

Episode Breakdown

0-3:35 Introduction

3:35 What brought you to start writing about wine?

5:15 What do you think of the wine we are drinking now?

5:45 What has helped you to learn how to appreciate wine?

6:25 What drives you to go out and buy a bottle of wine?

7:55 What do you enjoy most about writing about wine?

8:45 Do your contributors volunteer their time?

9:00 How many years have you been writing about wine? How have your site and your audience changed?

10:25 Do you find that your audience has stayed with you?

12:05 How has your knowledge of wine changed?

13:16 How often do you go to events or tasting and how often do you interact with the community?

18:00 Finding local wine events

19:39 How important are these events and how often do you go?

21:30 What are some events in particular that you like to go to?

23:55 How would you direct someone who is going to their first tasting event?

26:20 How should people approach tasting while at an event?

27:57 What tools can we use at an event?

30:55 What are some of your standard tips?

34:35 What would you ask the wine makers when you approach their table at an event?

38:00 Hide-a-Wine blind tasting product

39:00 What other ways can people become involved and learn more through blind tasting?

42:38 Wine education: formal and informal

44:20 WSETs: what is it and why is it important?

47:35 Local events all over Los Angeles

56:50 What is the most important advice you want to leave our viewers with?

58:18 Wrap up

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My voracious appetite for knowledge has led me to incredible journeys as well as halted me in my tracks. Through all I have done the one thing that connects me to the earth, to my work and to others is information.

Brandon Bartlett is a Senior Sales / Channel Manager at Beam. Beam owns Jim Beam, Maker’s Mark, Sauza Hornitos, Effen vodka, Knob Creek, Cruzan rum, and many others. Brandon has been in the hotel, restaurant, bar, nightclub, cigar, wine, and liquor business for 25 years.

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